The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
Manufacturer: Back Bay Books
ListPrice: $14.99
Offer: $8.99
Top 20 - Advertising
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott
Manufacturer: Wiley
ListPrice: $24.95
Offer: $16.47
Top 20 - General
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Author: W. Chan Kim
Manufacturer: Harvard Business School Press
ListPrice: $29.95
Offer: $19.77
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The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
Author: Guy Kawasaki
Manufacturer: Portfolio Hardcover
ListPrice: $26.95
Offer: $17.79
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Purple Cow: Transform Your Business by Being Remarkable
Author: Seth Godin
Manufacturer: Portfolio Hardcover
ListPrice: $19.95
Offer: $13.57
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Blink: The Power of Thinking Without Thinking
Author: Malcolm Gladwell
Manufacturer: Little, Brown and Company
ListPrice: $25.95
Offer: $17.13
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Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Author: Seth Godin
Manufacturer: Simon & Schuster
ListPrice: $25.00
Offer: $16.50
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Word of Mouth Marketing: How Smart Companies Get People Talking
Author: Andy Sernovitz
Manufacturer: Kaplan Business
ListPrice: $24.95
Offer: $16.47
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The New Influencers: A Marketer's Guide to the New Social Media
Author: Paul Gillin
Manufacturer: Quill Driver Books
ListPrice: $25.00
Offer: $16.50
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All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Author: Seth Godin
Manufacturer: Portfolio Hardcover
ListPrice: $23.95
Offer: $16.29
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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Author: Ben McConnell
Manufacturer: Kaplan Business
ListPrice: $14.95
Offer: $10.17
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Free Prize Inside: The Next Big Marketing Idea
Author: Seth Godin
Manufacturer: Portfolio Hardcover
ListPrice: $19.95
Offer: $19.95
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Beyond Buzz: The Next Generation of Word-of-Mouth Marketing
Author: Lois Kelly
Manufacturer: AMACOM
ListPrice: $24.95
Offer: $16.47
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Unleashing the Ideavirus
Author: Seth Godin
Manufacturer: Hyperion
ListPrice: $14.00
Offer: $11.20
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Buzzmarketing: Get People to Talk About Your Stuff
Author: Mark Hughes
Manufacturer: Portfolio Hardcover
ListPrice: $23.95
Offer: $16.29
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Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Author: Ben McConnell
Manufacturer: Kaplan Business
ListPrice: $25.00
Offer: $16.50
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The Influentials: One American in Ten Tells the Other Nine How to Vote, Where to Eat, and What to Buy
Author: Jon Berry
Manufacturer: Free Press
ListPrice: $28.00
Offer: $18.48
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The Secrets of Word-of-Mouth Marketing: How to Trigger Exponential Sales Through Runaway Word of Mouth
Author: George Silverman
Manufacturer: AMACOM
ListPrice: $17.95
Offer: $12.21
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UNLEASHING THE IDEAVIRUS
Author: Seth Godin
Manufacturer: Hyperion
ListPrice: $14.00
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Connected Marketing: The Viral, Buzz and Word of Mouth Revolution
Manufacturer: Butterworth-Heinemann
ListPrice: $42.95
Offer: $38.65
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Grapevine: The New Art of Word-of-Mouth Marketing
Author: Dave Balter
Manufacturer: Portfolio Hardcover
ListPrice: $24.95
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Grapevine : The New Art of Word-of-Mouth Marketing
Author: David Balter
ListPrice: $24.95
Offer: $7.99
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Buzz: Harness the Power of Influence and Create Demand
Author: Marian Salzman
Manufacturer: Wiley
ListPrice: $27.95
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Buzzmarketing: Get People to Talk About Your Stuff
Author: Mark Hughes
Manufacturer: Portfolio Hardcover
ListPrice: $23.95
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